DJUBO Channel Manager is one of the world's first official API integration partners of Airbnb. Here is a checklist of dos and don'ts that can help you succeed on Airbnb with more bookings.
1. Profile Picture
The profile picture must be of the host managing the Airbnb account — the person responsible for taking care of all bookings. It should be a human picture.
Avoid: Using a photo of the property as the profile picture.
2. Listing Photos
Upload a minimum of 10 good-quality photos. Ensure that only photos of that specific room category are uploaded for a private room. For an "Entire Home" listing, include photos of all the rooms.
3. Cover Photos
No two listings should have the same cover photo. The most appealing photo should be the cover.
Avoid: Commercial names, hotel names, or watermarks in any photos. Don't use washroom or kitchen photos as cover images.
4. Listing Description
Keep a minimum word count of 100 words. Cover all aspects of the experience: The Space, Guest Access, Guest Interaction, Other Things to Note, Neighbourhood Overview, and Getting Around.
Avoid: Using commercial or property names.
5. Listing Title
The listing title should be descriptive, not a commercial or hotel name (maximum 25 characters). For example, "Hotel Taj Palace / Room No 204" will not be approved. However, "Spacious Luxury Suite on MG Road" or "Peaceful 2BHK near Andheri Station" are acceptable.
6. Amenities
Mark a minimum of 5 amenities from the available list. The more amenities you offer, the higher your chances of success. Missing basics like WiFi or breakfast can significantly affect your performance.
7. Profile Summary
Write a minimum of 20 words about the host (not the property) — hobbies, passions, places travelled to, reasons for hosting on Airbnb. Guests often base their choice by looking at the host profile, so sharing some personal information helps build trust.
8. Response Rate
If any user asks a question via the Airbnb app, reply at the earliest possible. Higher response rate and speed of response increase your Airbnb visibility and chances of success.
9. Reviews
For any property to see success, positive user reviews are probably the most important factor. If you can generate even your first positive review, it can start giving you immediate results and greater traction — which can snowball into significantly higher bookings over time.
Airbnb is a powerful channel for hotels willing to adapt to its unique listing format. By following these nine mantras and maintaining high standards of hospitality, hotels can tap into a growing segment of travellers who prefer the Airbnb experience.
