“There have been an unbelievable number of bizarre guest requests in hotels across the globe. Here are five of those jaw dropping, crazy requests.” How many times has your hotel staff been requested for water heated exactly at 38 degrees? Oh! And you also thought being asked for two and …
Read More »How Hotels Can Optimise their Online Presence
“Every business is leveraging its reputation by using online platforms and why should the hotel industry be left behind? Here are some ways to build your customer base by making the most of your online presence.” Hotels are self-marketing entities. They are physically present and stand stunning for everyone to …
Read More »6 Secrets to manage hotel occupancy during slow periods
Every hotel, regardless of the size or type, experiences days, weeks or months of slow periods. Every hotel has an offseason when vacancies outnumber occupancies. During these low peak periods, hotel managers lower hotel rates in order to increase the hotel occupancy, however, this strategy doesn’t increase the room revenue. …
Read More »Leveraging Your Hotel Data to Improve Your Hotel Quality
A joint report by The World Travel & Tourism Council India Initiative and HVS states that by 2020, the Indian hospitality sector will need 180,000 additional rooms, $25.5 billion for constructing these rooms and about 211,000 people to operate them due to growing demand from domestic and foreign travellers. While …
Read More »How Can You Use Your Hotel’s Reviews to Improve Your Revenues?
The importance of online reviews is growing in the hospitality industry. Hoteliers can no longer ignore the role of online reputation management in building their brand image and widen customer base and thereby directly impact their revenues. In fact, there are several statistics that prove why hotel reviews matter: A …
Read More »What we can learn from the rise, fall and silence of the hotel aggregators?
The online Indian travel industry is currently around 10-12%. Though the bigger penetration is in segments like flights and trains, hotels see online transactions of 7-8%. In 2017, the Indian travel booking market is expected to grow up to 46% and by the year 2020, over half the Indian market …
Read More »MakeMyTrip & Goibibo Merger: How does it affect the hotel industry in India?
The Indian e-commerce sector is witnessing a wave of consolidation with the likes of Myntra, CaratLane, BabyOye, Citrus Pay, FabFurnish.com and many others being acquired and merged by the Internet behemoths. Even rumors of consolidation between e-commerce rivals like Flipkart-Snapdeal and Flipkart-Paytm have been doing rounds for a long time. …
Read More »5 Hospitality Trends in 2017
As the world ushers in the New Year, industry pundits are busy reading their crystal balls to forecast business trends that will rule in 2017. Let’s see what predictions lie in store for the hospitality industry. Technology will continue to be the BIG thing According to a study by …
Read More »How Does Price Disparity Arise & How To Solve It – Infographic
Rate Parity is defined as consistent pricing of a hotel on a particular day across all Online Travel Agencies / Distribution Channels such as Agoda, Expedia, Cleartrip, MakeMyTrip, Booking.com, GoIbibo. We hope you enjoyed How Does Price Disparity Arise & How To Solve It – Infographic. Do send us your feedback …
Read More »Google’s Mobile Algorithm is going to change your Hotel’s mobile marketing strategy!
Last year, Google released its Mobile Algorithm update that changed the way companies devised their mobile marketing strategies. And just when hotels thought they had their marketing sorted, Google is all rolling out the latest Mobile Algorithm Update 2.0 that will greatly impact your search placement and online visibility on …
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