Last updated on May 15th, 2019 at 02:15 pm “Every business is leveraging its reputation by using online platforms and why should the hotel industry be left behind? Here are some ways to build your customer base by making the most of your online presence.” Hotels are self-marketing entities. They …Read More »
6 Secrets to manage hotel occupancy during slow periods
Last updated on February 27th, 2020 at 09:44 am Every hotel, regardless of the size or type, experiences days, weeks or months of slow periods. Every hotel has an offseason when vacancies outnumber occupancies. During these low peak periods, hotel managers lower hotel rates in order to increase the hotel …Read More »
Leveraging Your Hotel Data to Improve Your Hotel Quality
Last updated on March 17th, 2020 at 07:49 am A joint report by The World Travel & Tourism Council India Initiative and HVS states that by 2020, the Indian hospitality sector will need 180,000 additional rooms, $25.5 billion for constructing these rooms and about 211,000 people to operate them due …Read More »
How Can You Use Your Hotel’s Reviews to Improve Your Revenues?
Last updated on February 27th, 2020 at 10:54 am The importance of online reviews is growing in the hospitality industry. Hoteliers can no longer ignore the role of online reputation management in building their brand image and widen customer base and thereby directly impact their revenues. In fact, there are …Read More »
What we can learn from the rise, fall and silence of the hotel aggregators?
Last updated on March 17th, 2020 at 08:52 am The online Indian travel industry is currently around 10-12%. Though the bigger penetration is in segments like flights and trains, hotels see online transactions of 7-8%. In 2017, the Indian travel booking market is expected to grow up to 46% and …Read More »
MakeMyTrip & Goibibo Merger: How does it affect the hotel industry in India?
Last updated on March 17th, 2020 at 07:58 amThe Indian e-commerce sector is witnessing a wave of consolidation with the likes of Myntra, CaratLane, BabyOye, Citrus Pay, FabFurnish.com and many others being acquired and merged by the Internet behemoths. Even rumors of consolidation between e-commerce rivals like Flipkart-Snapdeal and Flipkart-Paytm …Read More »
5 Hospitality Trends in 2017
Last updated on February 21st, 2017 at 10:31 am As the world ushers in the New Year, industry pundits are busy reading their crystal balls to forecast business trends that will rule in 2017. Let’s see what predictions lie in store for the hospitality industry. Technology will continue to be …Read More »
How Does Price Disparity Arise & How To Solve It – Infographic
Last updated on March 17th, 2020 at 07:28 amRate Parity is defined as consistent pricing of a hotel on a particular day across all Online Travel Agencies / Distribution Channels such as Agoda, Expedia, Cleartrip, MakeMyTrip, Booking.com, GoIbibo. We hope you enjoyed How Does Price Disparity Arise & How To Solve …Read More »
Google’s Mobile Algorithm is going to change your Hotel’s mobile marketing strategy!
Last updated on February 27th, 2020 at 12:00 pmLast year, Google released its Mobile Algorithm update that changed the way companies devised their mobile marketing strategies. And just when hotels thought they had their marketing sorted, Google is all rolling out the latest Mobile Algorithm Update 2.0 that will greatly …Read More »
Hoteliers, Take Control of your Hotel Bookings!
Last updated on March 17th, 2020 at 07:42 am Every year, Digital Marketing Agency Fuel releases its annual research and study on how leisure travelers are researching and booking their travels. This year, their study comprising a sample of 2900 men and women of all age groups has revealed some …Read More »