Tag Archives: Hotel Sales & Marketing

In today’s competitive hotel industry, pricing strategies can make or break a hotel’s success. With so many options available to travelers, hotels need to find ways to stand out from the competition and offer something unique. One way to do this is by creating a brand website that serves as …

Last year, Google released its Mobile Algorithm update that changed the way companies devised their mobile marketing strategies. And just when hotels thought they had their marketing sorted, Google is all rolling out the latest Mobile Algorithm Update 2.0 that will greatly impact your search placement and online visibility on …

Every year, Digital Marketing Agency Fuel releases its annual research and study on how leisure travelers are researching and booking their travels. This year, their study comprising a sample of 2900 men and women of all age groups has revealed some interesting data about how people are researching and making …

Almost every industry is undergoing a technology driven change these days and the hospitality industry is no different.  With the emergence of technology, it’s become imperative for hotels & restaurants to also keep up to date with the latest trends and developments and integrate them in their daily operations to …

Breakfast is the most important meal of the day. It literally means to break the fast of the night. The first meal of the day usually taken between 7 am to 10 am. Improving this meal will also set you apart from other competition hotels and can ensure you retuning …

Email Marketing is extremely important for – Direct Guests & Travel Agents. Read our short guide on how to use Email marketing for your hotel in order to drive bookings. B2C Emailers for Direct Guests These emailers must be engaging and loyalty related. If you’re doing a blog at your …

Why do you need Online Reputation Management for your hotel? Word of mouth matters and review websites are the best version of word of mouth in the online world. Preserving the reputation or image of your hotel has become extremely important. According to the latest TripBarometer study by TripAdvisor,  9 …

Promoting your hotel on Instagram may soon become essential than just an option! Instagram now has over 300 million members who share more than 70 million photos and videos each day and At 4.21%, brand engagement is the highest on Instagram. You can pick up more stats on Instagram from …

We think Travel Tips, Humour Stories about everyday life in the hotel and Top 10 lists about things to do around your hotel are absolutely great ways to getting more clicks! Once you’ve read through it, we suggest you concentrate on getting some attractive photography. You can also collect stock …

What is the Billboard Effect? Billboards, in out-of-home marketing, are aimed to capture the audience’s attention and enable quick dissipation of information so as to influence their future purchase behaviour. They are not placed near the point of sale and yet manage to convert people into brand consumers. In the …